In January 2015, tune tune released its Spring 2015 campaign blockbuster videos and videos to showcase a "spring festival concert" with an incredible amount of fun.

tune&tune

(Tune tune2015 spring ad blockbuster "Spring Concert")

In this season's blockbuster, the model looks wild and dressed in new tune tune music, playing freely in the jumping notes, following the music without borders and releasing "another me" in the depths of the soul. From the Divine Comedy to the Hall of Fame, competing in this spring concert, warm Mr. rabbit, proud of Miss Teddy, also went to the fun, and model together, tell the tune tune of the spring music story ......

tune tune2015春季广告大片 春日音乐会

("Spring Festival Concert" studio footage)

tune tune2015 The spring new products are inspired by the girls who attend the music party, blending in a variety of cheerful music and full youthfulness. Rebellious rock music and vibrant colors blend with each other, with the help of the stripes and geometric elements popular in the 1960s and 1970s, dancing the melody of joy. Whether it is a variety of irregular stripes dresses, or hit color grid sweater, polka dot jacquard dress and jacket, are filled with youthful atmosphere everywhere. In order to show the atmosphere of spring, tune tune moved closer to the neo-romanticism of the 80s and 90s, printing elements and pastel colors, and with the perspective of fabric, flower embroidery, beadwork craft clever mix, giving the costume a more rich visual performance.

tune tune is more than just fashion. Everything about tune tune is about love and the heart. The "another me story" of this spring spreads music to the passionate South American nation of Brazil and the springtime Asakusa Amusement Park, bringing together music from Brazil and Japan T-girl in the music looking for unlimited "another me" (another me). Brazilian fashion designer Alana Oliveira Ruas, wearing a tune tune casual woolen suit, strolls Copacabana Beach in Rio de Janeiro to sing and dance with warm-hearted locals. Oliva, a star of Japan's second-generation student, is a mother of famous singer Hang Tianqi She has a unique understanding of music when she learns the piano. At Tokyo's Asakusa Amusement Park, Oliva is like a fairy who fell into the valley of flowers and shares the music with the plants around her.

tune tune2015春季广告大片 春日音乐会

(Tune tune spring shoot T-girl)

"Music is a great platform for communication between people and the soul. We want consumers to feel the unique 'Spring Concert' with their hearts and enjoy the confident and positive attitude that tune tune delivers." Tune tune Brand Planning The official said.

Next: tune tune will launch a brand campaign on media platforms such as Weibo, WeChat, official website and so on in combination with music and festival theme so that more consumers can feel the joyful music. Own "another me".

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