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The gift shop owners advocated "Zodiac Rabbits": beautiful rabbits, small dress rabbits, shaking rabbits and other plush toys, and placed on the shelves in a prominent position on the store.
At 15 o'clock on the same day, in the toy zone of Tongjia International Trade Building on the first floor of the Trade City, in the store Mr Hu, several customers are purchasing beautiful rabbits, small dress rabbits, shaking rabbits and other plush toys, and a few packets of Santa Claus The Pendant was pressed on the bottom of the zodiac rabbit. After the customer finished shopping, Mr. Hu didn't forget to sell Santa, but the customer said “sell†and left.
Another shopkeeper, Mr. Gao, said that he began preparing Christmas gifts every September. From November to early December, it was the peak of customer purchases. However, the business has been very light this year, so they thought of the rabbit's zodiac toys.
Mr. Hu said that Christmas gifts are too seasonal, and on December 25th, the remaining goods can only be sold in the coming year. The customers who come to order toys now basically buy next year's zodiac rabbits, which can be sold for at least one year.
Shu Yan, who has operated a four-year Christmas gift, said that the cotton, plastic, and other raw materials needed for this year's Christmas gifts are all increasing prices. The factory shipping price has risen by about 10%. Compared with the same period of previous years, sales volume has decreased by at least half.
Sun Jiafang, a business owner of Guomao Building, said that before this, he had specialized in Christmas gifts and he mainly exported to five countries in Central Asia. This year, most of the customers have reduced their purchase volume.
During the interview, the business households stated that the zodiac rabbit toys currently on the market are different according to the model, and the wholesale price ranges from 6 yuan to 90 yuan each, which is basically the goods that were imported before October. The price has not risen much, but 10 After the price of cotton rose after the month, the price of the plush toys purchased increased by 20% to 25% over the same period of previous years.
Christmas is coming soon. The reporter discovered in the gift shop at Trade City and Locomotive Foreign Trade City on the following two days that in the past, the “protagonist†Christmas gift at this time gave way to the plush toy “Chinese Zodiac Rabbit†this year.