2012 Shanghai International Wedding Show (autumn) debut

The 22nd Shanghai International Wedding Photographic Equipment Exhibition and International Children's Photography, Theme Photography, and Photo Frame Exhibition opened on July 5-8 at the Shanghai World Expo Exhibition Hall. The exhibition welcomed more than 600 exhibitors and exhibited a total area of ​​76,000 square meters. It is expected that 80,000 professional buyers will come to the site to conduct a one-stop purchase negotiation.

The Shanghai World Expo Exhibition Hall was opened at this exhibition. There are four exhibition halls in the entire hall, and the outdoor sheds for the North Square are built for the first time. The organizers rationally adjusted the distribution of the exhibition area according to the characteristics of the exhibits, the convenience of visits, and the exhibition feedback of the 21st session: Hall 1 was an album frame, photographic equipment, image output equipment and consumables; Hall 2 was a wedding dress and theme dress; Hall 3 is a theme sample, children's photography clothes, samples and franchise; Hall 4 is a wedding department store, jewelry and makeup products, background props, furniture and space, window design; outdoor exhibition booth is a photo album frame and consumables; close to Hall 4 The conference room located on the ground floor is also used by marketing training and internet marketing companies in an ingenious manner to achieve the linkage between “exhibition” and “will”.

With the increasing demand for weddings from domestic first-tier cities, wedding dresses as the most important “secret weapon” for weddings have become the focus of most prospective newcomers. The No. 2 Hall on the first floor of the Shanghai World Expo Exhibition Hall, a wedding dress house, is home to many well-known bridal companies at home and abroad. In addition to the famous French “Pronuptia” handmade custom wedding dress and “Chinese export famous brand” wedding evening dress brand “FAMORY” in the 21st session, the elegant dress and lively and trendy mini dress are also deep. Defang loved it, showing a trend of diversification and youthfulness. It became a hot spot for purchases, and in particular dress customization service has become another development trend after the wedding ceremony. At the same time, some formerly export-oriented companies such as Labaoli and Elaudino have also fought in the domestic market in the form of independent brands. This shows that the huge potential of the Chinese wedding market is still significant.

The 3rd floor of the Shanghai World Expo Exhibition Hall, the theme photography exhibition area, is a new breakthrough and development for the promotion of the wedding photography and photowriting industry while consolidating the traditional wedding photography as the leading factor, ensuring sample technology as the foundation, and creating innovation as a selling point. This year's show will highlight photographs that are sought after by young people, a large block of celebrity photos, and animations that will attract 90s. In addition, some exhibitors have also introduced a number of foreign tourism wedding photography programs as well as domestic photography base programs, which will enable the exhibits to be more diverse, more international, and richer, and actively promote the development of thematic pieces to trend, dynamic, and personalized development. Quality of service, guarantee of technical standards, and cost control to promote sound development of the industry.

The activities of the same period are rich in content, including: 2012 Kodak Professional Digital Imaging Forum discusses with you the team execution and store continuous sales plan, the prospects for the development of the digital era industry, to share the business philosophy of sustainable development; 2012 today 曦烽The company "excellent teacher open class"; elite teachers personally "the application of fashion photography language in wedding photography"; "fashion case modeling face modeling" and the master scene creation. At the same time, all exhibitors conform to the development of the wedding photography industry and actively develop relevant technical exchanges and courses, such as photo studio employee integral management, no flash studio, and children's studio self-consumption model operation.