May 4 jewelry precious metals will be unified

It was learned from the annual meeting of the mandatory national standards for jewellery industry and the 2016 Annual Meeting of Tangshan Jewellery & Jade & Jewelry Industry Association that the “No. 1 Specification and Nomenclature of Purity of Jewelry Precious Metals” will be implemented on May 4, 2016. .

The revised national mandatory standards stipulate that precious metal jewellery will be uniformly labeled with gold, platinum, palladium, and silver. This signifies that the 1,000-gold title that has been used for 14 years will be cancelled. The million gold, million pure gold, and real gold that are not standardized will always withdraw from the historical stage of the precious metal jewelry industry.

The “Rules and Nomenclature of Purity of Jewelry Precious Metals” is the only mandatory national standard in China's precious metal jewelry industry. Both manufacturers and sales companies must perform unconditionally. Products that are not produced or sold according to mandatory standards are unqualified products. The revised standard stipulates that the precious metal content of jewelry produced and sold cannot be lower than the value indicated. Pure gold, foot platinum, full-palladium, and full-silver are the highest purity standards for jewellery products, which means that the precious metal content is not less than 990 ‰. Taking gold as an example, gold content can only be said to be sufficient if it reaches 990 baht. If it reaches 999 baht or 9999 baht, it can only be called pure gold.

The revised national standard canceled the “thousands of gold” and unified it as “full gold”, not a reduction in the standard level. This is because precious metal jewellery is a handicraft. After many years of development, jewellery should have changed from satisfying people’s primary material and value-added and demand, to beautify their own needs, in order to meet the rules of jewellery and better reflect its art. value. At present, European and American countries generally adopt 9K and 10K purity, while 14K and 18K purity are less. Excessive pursuit of the high content of precious metals is a waste of money. It is not conducive to consumers beautifying themselves with jewelry, and it is not conducive to enterprises to increase brand value and long-term development of the industry.

The director of the Baoyushi Product Quality Supervision and Inspection Station, Wang Fenglan, introduced that the revised standard requires that the product name in the label (certificate) of precious metal jewelry can only include the four contents of purity, material, gem name, and jewelry variety. For example, a gold-encrusted Hetian jade ring with a gold content of 999 feet is named after the "Fengjin Hetian jade ring." The purity of the imprint must be marked with "AU990" or "full gold." The names of "Football 999 Hetian jade ring", "999 gold Hetian jade ring", "Football gold Hetian jade ring (Au999)" and other names are illegal.